ABOUT THE BRAND
The idea for MALUNE began many moons ago in a little idyllic beachside resort in the middle of the Pacific Ocean, inspired by summer islands (especially Hawaii and Tahiti), white beaches, and other features of natural beauty in far-off places.
MALUNE is designed in-house at the BERLIN head studio and produced in India and Greece. We collaborate with family-owned factories and makers that align with our values of transparency, sustainability, and our ethical journey.
Our designs capture the feelings of traveling through time and space, with all the different facets of flora and fauna – and translate them into a free-spirited esthetic. From breezy kimonos and dresses, we offer the colorful abundance of happiness you need to feel at ease. Malune is known for its beautiful arty mixture of prints; natural, soft and feel-good textures; and cutting-edge silhouettes that are comfortable and easy to wear.
ABOUT THE DESIGNER
Berlin-born designer FRIDA WEYER completed her studies at the international fashion school ESMOD in Berlin. Upon graduation, she worked for several years in various sectors of the fashion industry before launching her first label that bears her name in October 2008. She presented her debut collection at Mercedes-Benz Fashion Week in Berlin. That same year, she won the PREMIUM Young Designers Award as well as the New Faces Award. At her fashion shows, fashion journalists like Suzy Menkes (International Herald Tribune), Franca Sozzani (Vogue Italy) and many others from magazines like Elle, Harper’s Bazaar, InStyle and Glamour attended her shows she has been presenting twice a year at MBFWB. In 2013 she became creative director of Meissen Couture, since 2016. She designed luxury embroidery gowns and created dreamy fashion installations. She collaborated with VOGUE ITALIA's Franca Sozzani and team, presenting shows at Mailand Fashion Week for 3 seasons. Gallery here
She gave birth to her son; and on a tropical island at a white beach, the idea of Malune began. MALUNE was supposed to be launched in 2019, but due to the corona crisis, the launch was delayed until December 2020. Newest styles here